Marina Franolić

Founder and CEO, Hesa Group

Marina Franolić

Founder and CEO, Hesa Group

Biography

I have began my hospitality carrier at the Glion Institute of Higher and the Hotel Savoy, Rocco Forte group, in Florence. After several years outside of hospitality industry, in 2012 I established my company with the goal of bringing global trends to the regional industry.

In 2013. Adria Hotel Forum was launched with an idea of showcasing world trends, sparking the creation of new ideas and partnerships and overall development of the hotel industry. Within years, AHF confirmed to be the only internationaly recognized hotel investment conference within the South Eastern Europe whose partners are global companies.

In 2017, within the company we have started unique event with goal on bringing trends into every day hotel operations – HOW /Hotel Operations Weekend/ Festival that gathers every year more than 500 participants.

During the same period, as a trend follower, the idea of developing a futuristic architecture studio that uses latest technologies like BIM programs, VR and 3D printing to create innovative architectural solutions and boost project pre-sales was challenging yet delightful path, which we developed with our partners.

And finally, to bring all of our projects under one name – the company has been re-named as HESA Group in 2018. We serve now as connoisseurs of the regional market and opportunities and lead the investors through the investment processes.

In addition, I am Industry Advisory Board Member at Glion Institute of Higher Education and hold Italian citizenship.